Verizon's 'Simplicity' flat-rate plan starts at $30 per month for new customers

Verizon is dangling a $30/month flat-rate plan for new customers, but the fine print does some heavy lifting: you need autopay, you need to be switching carriers, and you need to opt into a new loyalty program through the My Verizon app before the activation fee waiver kicks in. Existing customers get the plan at $45/month, which is a notable gap. Read the full terms before you get excited — 'simplicity' is doing a lot of work in that name.